marketing
From strategy through tactics; from long-term planning to on-site execution. Branding … from an integrated marketing viewpoint.

Positioning, or re-positioning. Whether the focus is Product, Promotion or Packaging.

award-winning writing
Strategic plans to scripts. Brochure copy to press releases. Taglines. Themes. Technical. And everything in between.

Mark Wallinger was also a reporter for 7 years and was honored with two Associated Press awards for feature writing; three awards from Syracuse Press Club for feature writing and writing on deadline.

public relations
Whether it is focusing, reinforcing or changing perception, MW Consulting has media relations, crisis management and event expertise.

customer acquisition
Want new customers? We can show you more than how to find them. We can show you how to get them.

strategic alliances
Cross-promotion to co-branding; sponsorship to co-marketing; linking like-thinking companies to extend the reach of the business.

advertising
In print. On the web. (not TV or radio). Research. Analysis. Campaigns. Concept through Execution.